Yuyao Namei Cosmetics Packaging Co., Ltd. Company News

• Brands and Products:   ▲ NARS: Nars' lipstick pens have been getting a lot of attention, such as its classic Dolce Vita color, which is a very popular bean paste color, and a black tube crayon design, which focuses on a velvet feel and shows a high-end velvet satin texture. However, people with deeper lip lines may use more pronounced lip lines, and the lasting effect is better, and the measured results can be maintained for about 8 hours.   ▲ Sisley: Sisley has launched a lipstick pen in a zebra-print package, which is slightly larger than a normal lipstick pen, a bit like the size of a marker, and has weight in your hand. Rotary design, easy to use, such as No. 22 tipsy color, is a mellow wine red, white and temperament, although it is matte texture, but completely dry, will not show lip pattern, used to draw lip bite makeup is very good. ▲ immeme: A makeup brand launched by Memebox for young women in their 20s and 30s. Its love lipstick pen uses a pen shape, pressing design can control the amount of use each time, after pressing out can not be returned. The love shape of the paste fits the outline of the lip, convenient to outline the lip shape, there are orange, rose, red and other colors, such as 002 between red and orange, full color, suitable for people with fair skin; No. 003 big red saturation is good, can enhance the aura; No. 005 coral can enhance the temperament of white, suitable for makeup and so on. ▲Dior mist lipstick pen: it is a powder lipstick, the makeup effect is matte pure fog surface, the arm color test is good, it is relatively difficult to apply after the mouth, need to dip and smear and patiently dye, the powder texture is dry and a little dry, will show lip lines. ▲ Tom Ford Double Lip Liner: Lip liner on one end and lipstick on the other. The lipstick has a moisturizing texture and the lip liner is slightly dry and shiny. Use a lip liner to outline the outline of the lips and then fill the color with lipstick to avoid lipstick on the lips, but pay attention to the soft paste, do not twist out too much, so as not to break.   Have you ever fallen for these fabulous lipstick pens? Now, let us reveal the secrets behind them. Namei Cosmetic Packaging for the global makeup brand supply! Part of their appeal comes from the quality of the packaging materials supplied by the Nami factory.   Na Mei factory, with exquisite craftsmanship, strict quality control, for the brand to create amazing lipstick pen packaging materials. From the stylish design to the reliable material selection, every detail demonstrates quality and professionalism.   If you are also looking for high-quality lipstick pen packaging materials, or have other special needs, please feel free to consult. Namei factory will be professional service, excellent quality, for your beauty career help, together to create a remarkable beauty legend!   Click on the image below to learn more↓↓↓↓↓

PART 01   The eyeliner category is quietly turning red around the world   Speaking of eyeliner products, our people for the ancient period of the [Maybelline eyeliner] impression may be deeper, why it has opportunities in the Chinese market, in addition to the foreign capital in the domestic market "open land" to create heat, more or the precise insight of consumers and the selling point of a large product has played a great role.   Because Asians have more eyelid fat than Europeans and Americans, and orbital bones are relatively flat and not deep enough, makeup products are modified to present better visual effects. Mascara, eyeshadow and other products too need makeup skills, from makeup to makeup are very troublesome, and eyeliner is easy to get done, the price is not expensive, so buying eyeliner is a very beautiful cost-effective thing.   From the distribution of new products in the world, Asian countries are more hot for the layout of eyeliner products, especially Japanese brands of new eyeliner products, diversified product concepts may not fully prove the superb level of Japanese eyeliner products, but enough to show its sensitivity to market changes.   The Japanese aesthetic is more inclined to the natural sense of color, low-key color matching and novel selling point Settings, so that the Japanese eyeliner has the innate conditions to lead the trend in terms of richness.   For example, KISSME eyeliner is selling well all over the world, emphasizing the natural transparency of the eye makeup and creating a pure look: ▲Image source: KISSME eyeliner   Compared with the natural sense and lightness of Japanese eyeliner products, European and American brands put more emphasis on "rich and vivid eye attraction", fine flash, pearlescent, smoky colors more, into a variety of electric syllables, carnival and other lines, the main color bold eye makeup style.   shu uemura Eyeliner launched in an Asian color, claiming long-lasting anti-smirk:   ▲Image source:shu uemura Eyeliner    DIOR, for example, launched a waterproof eyeliner this year：   ▲Image source:DIOR eyeliner   Some of the above brands cooperate with us, if you need to know the same eyeliner container information, please contact us.——NAMEI   PART 02   "Play color Economy" cut to the Eyeliner track   At the same time as the rise of young generation users, the eyeliner category can also form a path division in terms of consumption concept. A variety of emphasis on different makeup of the eyeliner color system, in the form of highly demonstrative graphics, short videos quickly penetrate into people's lives, to help the brand in a short time to quickly gather young people's attention. ▲Image source:Tiktok search page   In the United States Industry Yan Research Institute big data system - [Global New products] plate, the launch of a new color eyeliner brand is not a few, there is an obvious trend is the new color system presents a higher richness, in the world, we can see that many eyeliner categories use a novel color, some brands will give the eyeliner color number name, somewhat similar to the "slogan color number" route.   KISSME also launched colored eyeliner in May 2023, offering liqueur lychee powder, caramelized pumpkin orange and lime raw coconut green in three colors, giving users the choice of "bold makeup" eyeliner.   ▲Image source:KISSME eyeliner   PART 03   "Makeup and nourishing one" plus eyeliner effect   Although overseas eyeliner products with comparable price lines also focus on effective marketing, product development is limited by the overall planning of the group, the update speed and marketing words are not as popular as domestic goods, so the Chinese eyeliner category with "rich color" and "high cost performance" entry, the advantage of winning the low-end market is significant, and the pull role of some large products is also obvious. Like Lolia's liquid eyeliner.   In the middle and low-end market, the claimed selling points of products are more homogeneous, and the replicability of the gameplay is strong, most of them focus on the concepts of double-head and multi-purpose. Another development direction of the eyeliner category, you can also do specific actions around the past path of makeup, such as infiltrating the "makeup and nourish" gameplay into the eyeliner category.   After all, eyeliner products have long been in contact with sensitive eyelid areas, and the hyposensitivity of the formula is very important, and the addition of effective ingredients allows the eye skin to eliminate irritation at the same time, but also give more nourishment.   For example, Japan EXCEL launched five kinds of autumn color eyeliner pencil, adding hyaluronic acid, panthenol and other ingredients, 1.5mm ultra-fine pencil refill beginners can also create smooth and durable, strengthen the moisturizing effect of eyeliner products for eyelid skin.   ▲Image source:EXCEL eyeliner   Maybelline also launched a liquid eyeliner in September that creates a strong tattoo effect, lasts for 24 hours, and claims to have been tested by ophthalmologists, the formula is safe, and is suitable for contact lens wearers. ▲Image source:Maybeline eyeliner   PART 04   Focus on pain points to create differentiated products   Although every brand in the industry wants to make a difference, if the difference is too biased and niche, it is not the basis for consumers to buy, and therefore lack of motivation. We still have to go back to "Why do people buy?" On this fundamental issue, by identifying the user's pain points, we can open up the path of "strong pain points + differentiation".   On the "Global New Products" plate of the big data system of Meiyeyan Research Institute, we have also tracked a number of new products that improve the function of the use of pain points of the eyeliner category.   For example, for the pain points of the end of the eyeliner for makeup novices, which are easy to smudges and difficult to shape, SWEET MINT launched the eyeliner pen and eyeliner seal two-in-one design:     ▲Image source:OTWOO eyeliner   People's buying behavior is often not entirely based on personal needs, but is influenced by others and social trends. What others have, what is popular in society, you will want to buy what, and social popularity can decide to buy.   Therefore, the reason why many products are not chosen by users is not because the product and technology are outdated, but the lack of socialization of the product, people no longer pay attention to and talk about it, resulting in its disappearance from the social popularity, out of touch with the contemporary era, and then abandoned by consumers.   Therefore, while controlling product safety and consumer demand, players can also combine channels such as social software and use channel traffic characteristics to push products to create makeup education, deduction and other eyeliner category content.   In addition to the content brush screen, players should also be quietly integrated into young people's online and offline life scenes, looking for dialogue space. In addition to traditional makeup teaching, it can also combine topics such as wearing and commuting scenes to create opportunities for products to communicate with young people, constantly create product volume, and accumulate product reputation.   Some of the above brands cooperate with us, if you need to know the same eyeliner container information, Please click to consult.——NAMEI

  With the popularization and deepening of social media for beauty content, consumers have become more specialized and refined. Thanks to this, the lip makeup subcategory is hot again.     Fashion is a circle, and these days it's lip liner's turn!     Looking at the current "Go viral makeup", it is necessary to use lip liner this single product. In the recent popular Y2K style (Year 2 Kilo, millennial style) Generation Z girl group XG, members COCONA and Harvey's makeup will obviously use lip liner to enhance the 3D sense, presenting a healthy, confident, bold and assertive Generation Z style.     Members of Japanese girl group XG COCONA's latest look     01     From "bite lips" to "glass lips" and "toot lips"     Full, thick lips are in fashion     With the growing popularity of diverse aesthetic concepts, beauty is no longer limited to a well-rounded mouth, and more and more people are discovering the beauty of full and thick lips. The European and American makeup circles, which are more bold in makeup, took the lead in blowing this popular trend of thick lips, and gradually became the popular trend of European and American makeup.     In their tutorials videos, beauty bloggers almost always apply lipstick and blot the edges of their lips with their fingers or tools to blur out the peaks and make them look bigger and more three-dimensional than they originally were.   Lip trends change, and new consumer demands follow. While there are a variety of ways to "thicken lips," a tool that can be applied directly to achieve the effect will be friendlier and faster for newbies. Under this new demand, an important tool to achieve thick lip makeup - lip liner, once again appeared in the beauty circle.     02     JUDYDOLL, a new makeup brand, observed that in recent years, with the popularity and deepening of beauty content on social media, consumers' understanding of makeup is more inclined to specialization and refinement, and more professional tools are needed to create more delicate makeup.     There are signs that the new generation of consumers are increasingly demanding the sophistication of lip makeup, and under the professional demand, the simple lip liner can "return to the battlefield".     The shape of the lip liner is similar to that of an eyebrow pencil. Gently rotate the shell to reveal the refill of the pencil, and then outline around the edge of the lips to blur the boundary of the lips before applying lipstick to create a fuller lip shape.     On social media platforms, user posts show that lip liner is mainly used to create thick lip makeup, outline lips, and improve flat lips. Based on the "pinch mouth" function of the lip liner, the lip liner is more frequent in the lip tutorials of beauty bloggers.     South Korean beauty blogger PONY in March 2022, a "plastic grade M lip" makeup education video showed in detail the use of lip liner and the creation of full lip makeup, after which the lip liner under the banner of "PONY" came online.   Photo taken from PONY's social media account     Correspondingly, in this fashion cycle, lip liner products have also been upgraded and innovated.     The lip liner of the 1980s and 1990s was mainly watercolor pencil style, the refill was harder, it was harder to use, and the outline on the lips was also very dull. In recent years, the lip liner that has resurfaced has made great changes in texture, color number, nib and shape.     1, Lip container upgrading - more convenient to use.     The new "resurrected" lip liner is mainly based on automatic rotation, and only needs to turn the shell to reveal the refill. Some models also come with pencil sharpeners that allow users to freely control the thickness of the pen refill. The shape of the pen refill is also very big, there are machete shape, pencil shape, lipstick shape and so on.   NAMEI--a professional lip liner container supplier, welcome to consult the latest lip liner style.       2, texture upgrade - reduced hardness, more silky smooth.     In terms of skin feel and texture, the lip liner pays more attention to the delicate and smooth skin feeling, and the makeup effect is more lasting. For this reason, lip liner can also be used as a substitute for lipstick by applying lip gloss all over your lips. For example, Hailey Bieber, the wife of Justin Bieber, uses lip liner all over her lips instead of lipstick in her videos.     3, color upgrade - nude color is natural.     In terms of color, unlike the past bright rainbow lip liner to create a clear lip contour, today's saturated, natural flesh-colored lip liner is the mainstream of the market. This color lip liner is more convenient to dye the lip, blur the lip line, and naturally extend the lip contour to achieve the effect of three-dimensional lip abundance.     New lip liners are popping up all the time     This latest lip liner comes from the NAMEI cosmetics container factory comes. The lip liner comes with a push-pull lip brush design to prevent the lip brush from being exposed to air pollution.This lip liner is loved by many brands, and the two-in-one design is convenient for consumers   Professional production and processing Cosmetic container-We are the source makeup factory. have any needs welcome to contact us.